Private Label Executive

Job Description

Roles & Responsibilities

Job Description:

As a Private Label Product Executive, you will play a crucial role in creating, launching, and managing our private label product line. You will work closely with cross-functional teams, including product development, marketing, and procurement, to bring exceptional products to market. This is a unique opportunity for a motivated individual with a passion for product development, a keen eye for quality, and the drive to build a successful private label product portfolio.

Key Responsibilities:

Product Development:

• Identify market trends and opportunities for private label products in the [industry].
• Research and select product categories to target based on market analysis and customer demand.
• Collaborate with suppliers and manufacturers to develop innovative, high-quality private label products within budgets outlined.

Product Launch:

• Manage the end-to-end product launch process, from ideation to commercialization.
• Create product positioning, pricing strategies, and marketing plans.
• Coordinate packaging design, branding, and product labeling.

Product Management:

• Monitor product performance, sales, and customer feedback.
• Identify opportunities for product improvement and optimization.
• Work closely with suppliers to ensure consistent quality and on-time delivery.

Competitive Analysis:

• Conduct competitive analysis to stay informed about market trends and competitors’ private label products.
• Use data and insights to drive strategic decisions and product enhancements.

Cross-functional Collaboration:

• Collaborate with the marketing team to create compelling product campaigns and promotions.
• Partner with the procurement and finance team to negotiate supplier contracts, payment terms and manage inventory.

Desired Candidate Profile

Qualifications:

• Bachelor’s degree in Business, Pharma / Science or a related field (Master’s degree and Science Background is a plus).
• Proven experience in product management or development, preferably in private label categries ( Nutrition , Personal Care , Medical Equipment categories).
• Strong analytical and project management skills.
• Exceptional communication and negotiation skills.
• A deep understanding of consumer preferences and market dynamics.
• Proficiency in Microsoft Office – Power point and Excel is a must